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DIY Branding Process

DIY Branding Process

Notion Resource File

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A Notion dashboard choc-full of tips and resources to make creating or refreshing your branding fun, fast, inspiring and aligned.

Tell me more!
  • Comes Free with my Squarespace Templates

Collapsible content

We cover...

¹ The Feels ² Colour Palette ³ Font Families ⁴ Logos ⁵ Imagery ⁶ Extra Accents ⁷ Copywriting ⁸ Website Considerations ⁹ Social Templates ¹⁰ Hiring Help

Feel this?

✓ I dunno where to begin
✓ I just wanna refresh some elements
✓ I wish I knew more about design
✓ I'm keen to learn how designers do it
✓  I want to build a good brief for a designer
✓ I don't wanna do another f**king course!

Part-Pay

Pay in ④ Instalments

Zip.co Single-Use Card 🔗→
Afterpay Plus Card 🔗→
Klarna Chrome Extension 🔗⟶
• or Klarna App 🔗⟶

May not be available for all countries! This may help if you feel your current setup is holding you back from conversions <3

Branding is Step (0) of your website Journey.

To sell website templates and not address this part has never made sense to me. 

Plus, I f__king love this part — it's all centred around vision, beauty, storytelling and connection.

1000+ Have Been Helped By This Process Of Mine


No one knows your biz like you:

Over 1,000 super cool solopreneurs, freelancers and small biz owners like you have been helped by this process.

What started as a quick refresher of this offering has turned into a total overhaul — the 5 Step Mini Branding Course is now a Notion resource choc full of tips and tools for branding I've gathered over 10 years.

¹ What's inside??

✓ Download my Canva brand guide template
✓ Watch my intro video before you tuck in
☻ Spoiler alert: this process will be creative but you'll also likely be in your feels

² Colour Palettes

✓ Example palettes ✓ My forumulas ✓ Handy websites ✓ Tips for big palettes, colour-blocking, monochromatic vibes

³ Font Families

✓ Tips for building families with primary, secondary and accent fonts ✓ Premium vs. free fonts ✓ Example combos ✓ Huge list of my favs

⁴ Logos

✓ Wordmarks ✓ Social Marks ✓ Icons ✓ Logo kits I like ✓ Creating logo files

⁵  Imagery

✓ Stock images, videos and mockup websites I love and other avenues for building a bank of imagery. I also detail my collaging tips ☻

⁶ Extra Accents

✓ Adding layers to your foundations with borders, gradients, illustrations, collage elements, etc.

⁷ We'll also touch on...

✓ Copywriting Quiz, resources
✓ Website Considerations Squarespace + Shopify
✓ Hiring Help Peers I recommend
✓ Social Templates Don't start from scratch, that's insane.